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We are centrally located in the Dallas/Fort Worth Metroplex area

contact us  214-856-3810

With more than 20 years of experience providing business development and strategic research services as well as developing new markets like the US Hispanic, Latin America, Washington DC & Southeast markets for several clients in the US and Internationally.  Most recently, intodbox completed critical strategic projects for DMO’s like Discover Puerto Rico (pre and post Hurricane Maria) and also for Canada's national tourism organization, Destination Canada and their Business Events division.  In addition, intodbox has provided consulting expertise to Tourism Boards, hotel management companies and other clients.  Joyce is an active member in several professional associations such as MPI, PCMA, SITE, and TTRA.  She was also part of the Board of Directors of MPI-DFW (2016-2017), served as Chair of the Mentor Program (2017-2018) and she’s currently involved in industry committees.  Joyce is a Professor at Collin College's Hospitality Management program and also conducts seminars, workshops and talks on current relevant industry topics such as Customer Experience, Cultural Competency, Industry Trends,  and Team Leadership and Management, amoung other topics. 

Joyce Martinez

A creative and analytical marketing professional with a vast experience in the communications, technology, and graphic design fields.  Carlos is co-founder of intodbox (previously Roldan Consulting) where he has been providing consulting services for a diverse portfolio of clients for the past 20 years.  Some of intodbox projects include training and support for the attainment of Destination International (DI) accreditation of several key cities within the Mexican Meetings and Conventions market, and conducting satisfaction surveys and client's strategic sessions for new business strategies and implementation at several casinos in Puerto Rico.  Before setting intodbox in motion he gained a solid experience and a strong work ethic while working for a Department of Defense software and engineering contractor in Washington, DC. and as a Marketing Manager for a global provider of digital advertising management and software in Miami FL where he led the marketing and sales efforts for the Latin American market.  His personal passion is the photography field where he has produced and developed independent creative projects and exhibitions. 

Carlos Roldan